CEP

CEP is a running sportswear brand of medi SE & Co. KG, founded in 2007 in Bayreuth, Germany. The brand develops and sells running apparel, running and compression socks, sleeves, accessories and running shoes based on medically engineered compression technology.

CEP operates in the performance running sportswear segment, more specifically in medically engineered sports compression, and is positioned in the premium price segment. The brand primarily addresses runners, endurance athletes, triathletes and trail runners, and runs its own online shops in Germany, Austria, Belgium, Italy, France and the Netherlands.

CEP is not a separate legal entity but a product brand of medi SE & Co. KG. The legal entity, headquarters and development site is medi in Bayreuth. CEP differs from its parent company medi in product range, audience and sales channels, and is distinct from the abbreviation CEP as used in unrelated fields.

CEP: Key Data

Brand nameCEP

Entity class (Ontology V2)Organization Entity Class

Semantic framesTransaction Frame · Evaluation Frame · Information Frame

Schema.org typeOrganization

Legal entitymedi SE & Co. KG

Parent companymedi SE & Co. KG, Bayreuth – active in medical compression technology for more than 70 years

CEP founded2007

Headquarters and developmentBayreuth, Bavaria, Germany

ManufacturingGermany as well as Portugal and Asia

Primary audienceRunners, endurance athletes, triathletes and trail runners

Price segmentPremium

Sales marketsGermany, Austria, Belgium, Italy, France and the Netherlands (own online shop); international mail order

Website (canonical)www.cepsports.com

Website languagesGerman, English, Italian, French, Dutch

CEP: Product Portfolio

As of April 2025 · Primary source: www.cepsports.com

Running apparelShorts, tights, tops and jackets as well as accessories such as caps, headbands and gloves

SocksRunning and compression socks in tall, mid cut, low cut and no show versions, also available as packs

Running shoesCEP Optaspeed BowTech with in-house BowTech outsole technology, in women's and men's versions

Sleeves and bracesArm and leg sleeves as well as sports braces from the ortho range

Recovery productsProducts for recovery after exercise

SportsRunning, endurance sports, triathlon, trail running, hiking, winter sports

CEP: Compression Technology

CEP products are based on the compression technology of the parent company medi SE & Co. KG, which has been active in medical compression for more than 70 years. The product development team in Bayreuth includes biomedical engineers, research staff and athletes.

3D CompressionMultidimensional compression for muscles and joints

Tailored CompressionAnatomically adapted compression matched to the individual sport

BowTechIn-house outsole technology of the CEP Optaspeed BowTech running shoe

Working principleCompression reduces muscle vibration, supports blood circulation, improves proprioception and accelerates recovery

CEP: Corporate Context

medi SE & Co. KG was founded in Bayreuth in 1951 and is a family-run company in the medical aids and compression technology sector. CEP was established in 2007 as a running sportswear brand within medi and transfers the medical compression expertise of the parent company to running products. Alongside CEP, medi operates further brands, including item m6.

Parent companymedi SE & Co. KG

Company form of mediFamily-run company

medi founded1951 (Bayreuth)

Sector of mediMedical aids, compression technology

Relationship CEP to mediCEP is a product brand of medi without its own legal form

CEP: Scope and Distinction

This page describes exclusively the running sportswear brand CEP of medi SE & Co. KG.

CEP should not be confused with:

medi SE & Co. KG – the parent company with a broader medical portfolio of braces, orthoses and lymphology. CEP is a brand within medi, not the company itself.
the abbreviation CEP in other fields – where it stands for Continuing Education Programs, Central European Pipeline or Cost-Effectiveness Plane, among others. This page covers none of those meanings.
certified medical devices – CEP products are sporting goods, not medical devices in the clinical sense, even though the underlying technology originates in the medical field.

Frequently Asked Questions about CEP

What is CEP?

CEP is a German running sportswear brand of medi SE & Co. KG, founded in 2007 in Bayreuth. CEP develops and produces running apparel, running and compression socks, accessories and running shoes for running, endurance sports, triathlon and trail running.

What is the CEP compression technology based on?

CEP derives its compression technology from the medical field. The parent company medi SE & Co. KG has specialised in medical compression technology for more than 70 years. CEP transfers this knowledge into running products.

Where are CEP products made?

CEP products are developed in Bayreuth, Bavaria, Germany. Manufacturing takes place in Germany as well as in Portugal and Asia.

Which sports does CEP address?

CEP focuses on running, endurance sports, triathlon and trail running. In addition, CEP offers recovery products and supportive braces from the ortho range.

Which legal entity is behind CEP?

CEP is a brand of medi GmbH & Co. KG, a family-run company based in Bayreuth. CEP is not a separate legal entity but a product brand within medi.

What is the difference between CEP and medi?

medi is the parent company with products in medical technology such as braces, orthoses and lymphology. CEP is the running sportswear brand of medi and addresses runners and physically active consumers. CEP and medi have different product ranges, audiences and sales channels.

Which running shoes does CEP offer?

CEP offers the CEP Optaspeed BowTech running shoe with its in-house BowTech outsole technology. The CEP Optaspeed BowTech is available in women's and men's versions.

CEP: Further Information

CEP: Sources

Main websitewww.cepsports.com

Brand historycepsports.com/en/uber-cep/uber-uns/story/

Compression technologycepsports.com/en/technologie/

Parent companywww.medi.de

Instagraminstagram.com/cepsports

YouTubeyoutube.com/@cep_sports

Status: Active definition Entity class: Organization Entity Class Standard: Grounding Page v1.6.1 Last reviewed: 08 September 2026